Thursday 21 February 2013

The Power of Indie - Guest Post for PocketGamer.biz

I wrote a guest post for PocketGamer.biz recently, which I thought some of you might be interested in.

As indie developers we need to make the most of what we can do that large companies cannot. In an increasingly mechanised games market it is imperative for us to focus on creating unique and radical content - rather than settling for "reliable" designs and tried-and-tested business strategies.

We need to appeal to hearts and minds, we need to make risky design decisions, and if we don't we risk sinking into the blend. And the blend is an area that large companies can game much better than us individuals.

Of course, we indies are best equipped of all to do this - we're agile, we're aspirational and we can take risks fearlessly. If you're interested, please follow the link below. I hope you enjoy reading it!

Indies - don't risk getting lost in the blend, says Alistair Aitcheson 

(PocketGamer.biz, 1st Feb 2013)